From the moment you enter a Monogram space, you’ll find yourself inspired by its elegance.
Exquisite materials and exceptional design narrate a deeper story of luxury. From the statement pieces to the details, each plays a role intent on elevating the senses.
The more time you spend in a Monogram space, the more you’ll feel how each aspect was intentionally chosen to create a curated luxury experience, unlike any you’ve felt before.
Entering 2021, Café Appliances lead the way in evolution of kitchen design
as the Café Muse lead the way in high fashion.
During the all-digital Kitchen & Bath Industry Show, visitors were able to explore a combination of runway shows and 360° interior tours, on the Café platform. While the Muses' haute couture looks were off the 2021 runway, our kitchens explored 2021 design trends and beyond, curating a beautiful reflection of our ever evolving style.
As the country reemerged from the pandemic, Blue Bunny wanted to connect with the community and give back to their roots, by helping restore a local ice cream parlor to its former glory .
As an ice cream expert and makeover king, Nate Berkus was perfect as the voice and eye to bring the parlor to life for Blue Bunny’s Heart of Fun act.
Together with Nate, we created a launch film in NYC as he visited a local ice cream parlor and delivered a strong call to action to save this important pillar in the community and nominate anyone who needs help.
For decades, Canon has been underestimated as “just a camera and printer company” when in reality, Canon is a world-class innovator with more patents than Sony, LG and Apple. To shift this brand perception, we chose the world's largest tech event, CES, as our stage and showed tech consumers, potential business partners, and journalists what Canon is truly capable of.
Our 2020 Monogram campaign, as seen on broadcast tv, print and at KBIS launching the new Statement Collection. The campaign 2020 portrayed a real sense of elegance and effortlessness meets meticulous craftsmanship.
In 2020, I designed the brand identity and packaging for Dēawy, an amazing sustainable and plant-based skincare line for the everyday self-care routine. Working with the co-founders Julia and Diana, i am motivated by their passions in environmental work and transparency in skincare health. I love the brand belief of building your skin wealth.
The 2020 Café campaign launched it’s new line of fashionable appliances known as Modern Glass. Beyond the technology advancements of these appliances, the mirrored aesthetic is flawless. An appliance that truly reflects your personality.
To launch the Stainless offering of our Cafe Matte Collection, we wanted to really showcase a world that swam in the beautiful hues of steel and stone. This custom kitchen utilized the intricate patterns found in soapstone, travertine, foiled cabinetry and brushed metals to reflect the dynamic style of our muse, Frankie.
2020 EFFIES
NEW PRODUCT/SERVICE INTRODUCTION / COMMERCE & SHOPPER
Through unique product offerings and the disruptive campaign, Café changed the game. We encouraged our target, a trend-forward mass premium consumer, to create a space exuding self-expression in the room that mattered to her most but where she lacked appliance options – the kitchen. By reaching her with over a billion social media impressions, our target felt confident to make a more expressive purchase with Café. Creative resulted in a $1.42 ROI driving roughly 25% of sales for the brand in the first half of 2019.
Café is an ultra-premium brand available at mass, stylish and never boring.
The Café consumer has a well-edited style, especially inside their home. She takes pride in collecting items and curating her space to reflect her tastes, and she enjoys hosting so her friends too can enjoy her home as much as she does.
She is thoughtful in her approach to designing her kitchen and hosting her friends within it, aiming to create distinction.
And it is our thoughtfulness of details in creating stylish and high performing kitchen appliances that enable Amanda to continue to create her own distinct self-brand.
2020 EFFIES FINALIST
NEW PRODUCT/SERVICE INTRODUCTION / COMMERCE & SHOPPER
Through unique product offerings and the disruptive campaign, Café changed the game. We encouraged our target, a trend-forward mass premium consumer, to create a space exuding self-expression in the room that mattered to her most but where she lacked appliance options – the kitchen. By reaching her with over a billion social media impressions, our target felt confident to make a more expressive purchase with Café. Creative resulted in a $1.42 ROI driving roughly 25% of sales for the brand in the first half of 2019.
FIAT Dog Sled shows off the FIAT 500X's spacious interior by taking a group of sled dogs off their usual course and instead going for a joy ride. Airing at the Golden Globes, Dog Sled showed how FIAT's fun and stylish design can go off road and into the woods, anywhere a dog sled can. Shot on location in Whistler's Olympic Park with director Arnaud Uyttenhove and Caviar.
FIAT's latest campaign tells the story of the dynamic FIAT 500X Crossover through rich and cinematic moments that play with our perspective, creating a whole new way to see FIAT.
"A Whole New Way to Look at FIAT" campaign was created in partnership with the Mill, directed by Jared Eberhardt and produced by Partizan featuring the FIAT 500X Crossover.
The campaign is comprised of five spots; "Dollhouse," "Not a Toy Car," "Two for One," "Take it for a Spin," and "Around the World" which are currently running across television and online. The soundtrack of the campaign features the Fitz and the Tantrums' latest single "HandClap".
This content will air on TV and across the brand's social channels, including YouTube, Facebook, Twitter and Instagram.
Excited to have our new packaging unveiled on thedieline.com, the most visited website of package design, in the world.
This relaunch of packaging and print collateral was timed with release of the Skin & Bones Balm and Candle. These new products were revealed at the Elements Showcase in NYC, August 2012.